Brew City Marketing has had the privilege of working with a number of Waukesha businesses over the years. One such business is Integrative Health and Wellness, a leading healthcare provider in Waukesha, Wisconsin. Our digital marketing team worked closely with Integrative Health and Wellness to enhance their online presence, drive organic traffic, and increase engagement. Here, we overview the main components of our work and the outstanding results we achieved!
BCM’s Objectives for This Digital Marketing Project
Our primary objective for Integrative Health and Wellness was to improve their visibility in search engine results pages (SERPs) and attract a larger audience of potential patients seeking holistic healthcare solutions. By implementing a comprehensive SEO strategy, we aimed to enhance their website’s organic rankings for relevant keywords, increase website traffic, and ultimately generate more leads for the business.
We made over the website with a logo and SEO content that helped to draw the right attention to their objectives and services. We also made their website more useful and user-friendly with improved navigation and the addition of a Google Calendar for simple scheduling.
Implementation:
Website Design: We gave Integrative Health and Wellness a customized WordPress site that features an aesthetically pleasing logo and pages filled with optimizations powered by our other strategies outlined below.
Keyword Research: We conducted extensive keyword research to identify the most relevant and high-value search terms used by potential patients seeking integrative health and wellness services in the Waukesha area.
On-Page Optimization: Leveraging the insights from our keyword research, we optimized the website’s meta tags, headings, content, and URL structure to align with the targeted keywords. This approach helps search engines understand the relevance of the website’s pages, thereby improving their visibility.
Content Creation: Our team created engaging and informative content, including blog posts, articles, and patient success stories, to establish Integrative Health and Wellness as an authoritative resource in their field. This content not only provided valuable information to patients but also enhanced the website’s overall visibility and ranking potential.
Local SEO: As a healthcare provider serving the Waukesha community, local SEO played a vital role in our strategy. With that in mind, we optimized the website for local search.
BCM’s Results for Integrative Health and Wellness
Our collaborative efforts and strategic implementation on this SEO project yielded significant results for Integrative Health and Wellness:
Increased Organic Traffic: By optimizing the website’s visibility in search engines, we successfully generated a substantial increase in organic traffic. More potential patients are discovering the services offered by Integrative Health and Wellness through relevant search queries.
Higher Keyword Rankings: Through diligent optimization and content creation, the website experienced a remarkable improvement in keyword rankings. Integrative Health and Wellness now appears prominently in search results for their target keywords, solidifying their online presence.
Enhanced Conversion Rate: The combination of improved organic traffic and an engaging user experience on the website resulted in a higher conversion rate. More visitors were compelled to take action, such as scheduling appointments or contacting Integrative Health and Wellness directly.
A happy client! The owner of Integrative Health and Wellness, Amanda Zagrodnik, has the following to say about BCM’s work: “When I opened my own business, I had no idea where to begin. Brew City Marketing took my vision and made it a reality. From creating my logo to developing my website, the entire team has been with me every step of the way! Their work is top-notch and their customer service sets them apart in a competitive industry. Thank you, Brew City Marketing!”
Check Out Integrative Health & Wellness
Are you in search of holistic healthcare solutions in the Waukesha area? Look no further than Integrative Health and Wellness‘s website today to explore their services and experience the difference. Schedule an appointment with their expert team and take a step towards a healthier, more balanced life.
Contact Brew City Marketing
To learn more about how Brew City Marketing can help your Waukesha business achieve similar results, contact our team today. We specialize in digital marketing solutions tailored to your specific goals. Let’s discuss how we can elevate your online presence and drive meaningful results for your organization.