What is Citation Accreditation?
Citation accreditation forms the cornerstone of local SEO success. In simple terms, citations are digital listings of your business on various online directories like Bing, Yellowpages, BBB, Yelp, and more. These listings showcase essential information such as your business name, address, phone number, and even your website link, providing a snapshot of your offerings to potential customers.
Google, along with other search engines, relies on citations to validate the authenticity and legitimacy of your business. Ensuring that this information is present and consistent across these directories is vital. This uniformity signals search engines that your business is credible and trustworthy, resulting in improved rankings and increased visibility. When potential clientele searches for products or services you offer, having a solid and accurate citation presence can make all the difference in whether they find your business or your competitors.