So - you’ve crafted a social media strategy, created quality content people will love, and optimized your content for social platforms. You’ve implemented your strategy with high hopes. But how [...]
We often hear about website and search engine optimization, but social media optimization (SMO) has not quite reached the same level of importance or urgency. But make no mistake: optimizing [...]
If you’re actively trying to build your business’ social media presence (which you should be!), it can be tempting to encourage your employees to champion your business and just let [...]
When you’re allocating your media dollars, deciding whether or not you should include a social media marketing plan can be tough. On the one hand, according to a 2013 Gallup [...]
Social media was once frowned upon in the workplace, but today many employers are encouraging their employees to assist in this important endeavor. Whether they are blogging, tweeting, posting or [...]
Are social media mistakes hurting your online potential? All too often, small businesses make bad social media choices without realizing the damage they can do. In fact, even just a [...]
Are you getting everything that you want and hope to get from your social media marketing? Within the business community, and even among avid internet marketers, there seem to be [...]
At Brew City Marketing, a lot of clients ask us about Twitter. Questions vary but most want to know if they should set up an account. If they already have [...]
In January 2012, Facebook transitioned to something called Facebook Timeline. This new change to their service was aimed at presenting information in a more scattered, curated format. One complaint [...]
Milwaukee business owners should know the answer to this question, "what does social media, web design, search engine optimization, and blogging have in common?" They are all practical applications that [...]
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