Weyer & Sons Heating & Air Conditioning, Inc. is a family-owned business for services involving heating, ventilation, and air conditioning. The repair and installation company provides its services to Washington County and the surrounding areas.
Towards the end of 2017, the family-run business had a website site that does what all websites inevitably do. It aged. So, we knew that a sleeker, more modern aesthetic could go a long way in making their website easier to navigate and work more seamlessly to capture leads and powerful customer testimonials.
How we did it:
- Custom Graphics
- Streamlined User Experience
- Brand Positioning
- SEO-Friendly Content Development
- Average session duration: 127.15% longer than industry standard (4:21 vs. 1:55)
- Average # of pages visited per session: 35.90% better than industry standard (3.80 vs. 2.80)
- Exit rate: 25.29% lower than industry standard (41.89% vs. 56.07%)