Project Description

MidAmerican Building Services, a Milwaukee commercial cleaning services company, opened in 1964. They first began cleaning factories and elementary schools. Now, over six decades later, the company boasts a skilled team of 700 cleaning professionals. MidAmerican has significantly expanded its scope, offering comprehensive commercial cleaning services to more than 250 clients. This impressive portfolio includes maintaining over 17 million square feet of diverse spaces—ranging from offices and educational institutions to medical facilities and industrial areas—across Wisconsin.

In a strategic move to enhance their digital presence, ​​MidAmerican Building Services partnered with Brew City Marketing for specialized digital marketing services. This collaboration focused on two primary objectives: revamping their website and boosting website traffic. Brew City Marketing, known for expertise in the digital domain, undertook the task of updating MidAmerican’s website, aiming to make it more user-friendly, visually appealing, and aligned with the latest web standards. Simultaneously, they implemented targeted strategies to increase the site’s visibility and attract more visitors, thereby amplifying MidAmerican Building Services’ online footprint and reaching a wider audience.

Our Solutions: 

  • Website redesign with an aim at updating to a modern design. 
  • Content writing that showcases a variety of service offerings. 
  • Ongoing on-page SEO to help the website become more searchable. 
  • Highlight the company’s great offerings for both employees and customers.