Brew City Marketing has a proven track record of delivering exceptional results across various industries through targeted PPC and SEO strategies. Below are detailed case studies showcasing our expertise and impact.
HVAC Company – Florida 

Industry: HVAC Company – Florida
Challenge: Maximize sales and service leads within the home service industry.
Recent Initiatives:

  • Leveraged deep industry knowledge to drive high-value calls through Google Ads.
  • Optimized a $30K monthly ad budget to outperform the client’s previous in-house campaign.

Results:

  • Demonstrated an incredible return, surpassing the client’s prior year-long self-managed campaign.
Key metrics

Over 24 months, revenue increased from $800K to over $1.2M monthly on the same budget.

Testimonial

“They understand the home service industry incredibly well, and know the value of calls in our business, as well as how to drive as many sales and service leads as possible. We spend 30K monthly on Google ads, there has been no better return on anything we have done. We were running our own campaign for a year, the performance over the past 24 months is incredible, we have gone from 800k monthly in revenue to over 1.2M monthly on the same budget.”
– Luke, Owner

Retail E-Commerce 

Industry: Retail E-Commerce Business
Challenge: Boost performance during the holiday season.
Recent Initiatives:

  • Identified and isolated 30-40 top-performing products based on pre-holiday and holiday season data.
  • Grouped these products for aggressive bidding to maximize traffic, conversions, and ROI.
  • Implemented new tracking in mid-July, optimizing bids through October to prepare for the holiday season.

Results:

  • Significant increase in performance and conversion rates.
  • Outpaced the previous year’s holiday shopping season starting in November, with a strong performance carryover.
  • Data collected from July to October informed a highly successful holiday campaign.
Key metrics

72% increase in transactions, 68% increase in revenue year over year.

Roofing Company 

Industry: Roofing Company
Challenge: Reduce CAC and improve campaign efficiency.
Recent Initiatives:

  • Took over the campaign, reducing CAC and CAC by 20%.
  • Desired CAC was $2,000; exceeded this by 8% with conversions increasing 25%.
  • Maintained spend between 10% and 25% with relatively static performance.
  • Identified additional traffic opportunities via Bing.
Key metrics

Achieved a 25% increase in conversions while holding CAC steady.