According to this Business Insider article, in the first quarter of 2014 alone, 198 million U.S. consumers bought something online. A few years ago, those numbers might have seemed like hype, but now we know: online shopping is big business. Whether it’s for goods, services or something else, folks are ready and willing to use the internet to get their shopping done, and they’re doing it every day.
What does that mean for local businesses? Well, as more consumers get comfortable using mobile devices to pay for goods and services online, it’s vital that any business website that sells goods or services have some sort of e-commerce component to accept payments online. Could Amazon, E-bay or Etsy have become the household names they now are without easy-to-use online payment functionality? No way. And that’s why small businesses hoping to grow their businesses online need to prioritize online payment options.
And online payments aren’t just for the big boys. Small, local businesses should seriously consider integrating online payment systems as well. Whether you own a pizza parlor or a pet sitting business, more and more of your customers are going to want to be able to pay with their phones.
If you’re considering adding a payment option to your website, speak to one of our mobile payment specialists today by calling 414-208-0700 or filling out our contact form.