The Chimney Expert provides Milwaukee and the metro area with quality chimney repair and maintenance services. With a fresh new look and optimized content, Brew City Marketing helped Chimney Man Expert realize a 90% increase in overall site conversions.
We wanted to give the Chimney Expert website a new look that would help it stand out from the crowd and enhance usability. With the end-user in mind, we opted for a left-side navigation that “anchors” the page even as users scroll to view more content. Next, we turned our attention to content creation, crafting expertly-written copy that’s punchy and makes good use of SEO best practices. Finally, we added special touches throughout the site to round out our work, including hover effects, contact forms on all pages, and several standout images.