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3 Local Business Marketing Trends for 2016

The new year is here, so if you haven’t already shored up your local marketing business plan, now is the time to tick that box off your to-do list. As the buy local movement continues to grow, so does the need for a smart local marketing plan that engages your consumers where they are: online. Here are three of the biggest internet marketing trends we see affecting local businesses in 2016. Some may seem like oldies, but that’s because they’re goodies, and the fact that [...]

By |2016-01-05T18:17:14-05:00January 5th, 2016|Milwaukee SEO, Milwaukee Responsive Web Design, Internet Marketing Milwaukee|Comments Off on 3 Local Business Marketing Trends for 2016

New SEO Means Getting Back to Basics

Somewhere along the way, some local internet marketers forgot that they had to keep up with the ever-changing rules of SEO to stay competitive. For them, the old days of carefully calculated keyword percentages is still in full effect, even while their page rankings continue to slip. Web marketers who’ve paid attention to the changing rules of the game, however, realize that those old-school SEO tactics don’t work anymore. Instead, businesses need to focus on delivering usable websites that make an impression. Only then will [...]

By |2015-12-04T16:24:20-05:00December 15th, 2015|Milwaukee SEO, Milwaukee Web Development|Comments Off on New SEO Means Getting Back to Basics

What To Do About Negative Reviews

When you’re building a business, every online review counts. And, the smaller your business, the more painful each negative review feels (and looks). So, how should you cope with bad online reviews and negative social messaging? Here are a few tips: Have a plan in place to catch issues early. If you get a bad review, you should address it as soon as possible. That means having a plan in place to detect bad reviews quickly. Whether that’s using a reputation monitoring service or taking [...]

By |2015-11-09T18:33:10-05:00November 17th, 2015|Milwaukee SEO, Social Media Milwaukee, Internet Marketing Milwaukee|Comments Off on What To Do About Negative Reviews

Why Should Milwaukee Small Businesses Choose a Milwaukee Web Design Company?

As web-savvy internet marketers, we understand the allure of tapping a global marketplace to meet your business needs. But, as business owners ourselves, we also recognize that sometimes it’s better to source your services from your local economy rather than trying to outsource it online. If you’re a Milwaukee business owner in the market for a new website, consider this: A Milwaukee web design company will know your market, intimately. A good web site speaks through colors, words, and myriad other design elements that resonate [...]

Ready for Smartphone SEO Using Digital Personal Assistants?

As smartphones continue to become more complex and more important in our day-to-day lives, more users are turning to digital personal assistant apps (think Siri, Google Now and Cortana) to help them manage all of the information and possibilities that the latest phones make possible. In fact, according to Thrive Analytics, the use of personal assistants increased by 87% over the past year. One of the most important ways that consumers are using these digital assistants is for searching online. Instead of entering search terms [...]

By |2015-08-05T18:36:16-05:00September 15th, 2015|Milwaukee SEO|Comments Off on Ready for Smartphone SEO Using Digital Personal Assistants?

The Components of SEO

Do you know what SEO is? I mean really know? Or do you know a few buzzwords and catchphrases about search engine optimization and hope that your “website guy” understands the rest? Understanding how search engine optimization works as part of a cohesive internet marketing plan is vital to succeeding online. So, here are some key terms and tactics you should know: Ranking Reports You probably already know that the #1 goal of SEO is to get your website to be the top search return [...]

By |2015-09-15T17:53:14-05:00September 4th, 2015|Milwaukee SEO, Milwaukee Web Design, Internet Marketing Milwaukee|Comments Off on The Components of SEO

7 Reasons to Invest in SEO

Let me guess: You’ve heard that “SEO is dead” or that “good” websites don’t need SEO. Wrong and wrong again. As long as there are search engines, SEO will be a critical component of any successful digital marketing mix. If you’re not already using search engine optimization, here are just seven reasons to invest in SEO today: Cost-effectiveness – Dollar for dollar, SEO is one of the most cost-effective marketing strategies available. Unlike cold-calling and “spray and pray” outbound marketing campaigns, SEO is an inbound [...]

By |2019-01-25T13:36:38-05:00August 4th, 2015|Milwaukee SEO, Milwaukee Responsive Web Design, Internet Marketing Milwaukee, Milwaukee Web Development|Comments Off on 7 Reasons to Invest in SEO

Good SEO Means Having a Solid Social Strategy

Oddly enough, both small and large companies often have problems getting their digital marketing strategies to effectively integrate SEO, social media and content marketing. More often than not,  this is because key stakeholders don’t understand how these three pillars of effective online marketing work together. Have one or two but not all three, and an online strategy that could sizzle will fizzle. Don’t believe me? Consider this: Company A invests in killer content that positions their business as industry experts who have unique insights that [...]

By |2015-08-05T11:41:32-05:00August 4th, 2015|Milwaukee SEO, Social Media Milwaukee, Internet Marketing Milwaukee|Comments Off on Good SEO Means Having a Solid Social Strategy

What Local SEO Could Mean for Your Business

Did you know if you have a brick-and-mortar store or offer local services, local SEO could be the single most important aspect of your small business website? It’s true. If your website isn’t properly optimized, you could be missing out on one of the biggest benefits that your website has to offer. And what is that? The ability to connect instantly with new customers looking for exactly what you have to offer. What Is Local SEO? Local SEO is how a website is optimized to [...]

By |2019-07-02T16:33:22-05:00October 13th, 2014|Milwaukee SEO, Internet Marketing Milwaukee|Comments Off on What Local SEO Could Mean for Your Business

We’re Flushing Away the Competition

When Alpine Plumbing decided it was time to update their six-year-old website with the new services they now have to offer, we showed them how a modern, dynamic website could really set them apart from their competition. Now they have a new website that's ready to flush away their competitors by showcasing their services, experience and capabilities. They even have a YouTube channel to chronicle their work. Check out Alpine Plumbing's redesigned website, and see how we managed their: Website redesign WordPress content management Brand [...]

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