What is the Google Map Pack?
The three local listings that sit above the organic results of a search engine results page, Google introduced the map pack, also known as the 3 pack, back in 2015. Depending on what you search for through Google, the system will often decide that you’re looking for a local business. When that occurs, the map pack will show three local companies at the top of the results page. Getting into this map pack can drive large amounts of traffic to your site. So naturally, it’s a big deal for companies to make it in these map packs for the search terms that relate to their business.