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December 2018

How Our Website Has Changed Through the Years

By |2019-01-07T14:47:27-06:00December 18th, 2018|Milwaukee Responsive Web Design, Internet Marketing Milwaukee|

We recently took a look back at the way our website has changed and our website’s evolution through the years, and between our moments of nostalgia, we realized these changes have broader implications for how our clients – and Brew City Marketing – do business. From the ways businesses interact with clients, to how consumers use the internet to find products and services, the digital landscape has undergone major changes since 2009. Here are some ways the internet has changed since BCM began: 1) Functionality [...]

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December 2016

How to Handle Negative Online Reviews

By |2018-03-08T12:13:17-06:00December 7th, 2016|Milwaukee Responsive Web Design|

Your online reputation, or what people find when they Google you, is one of your most valuable assets. The bad news is that not everyone has a perfect online reputation. The good news? There’s a lot you can do to change that. Here are a few tips: Have a plan to catch issues early Address bad reviews as soon as possible. This means having a plan in place to detect bad reviews quickly. Whether that’s using a reputation monitoring service or taking time to inventory [...]

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February 2016

Your Website Is an Investment, Not an Expense

By |2016-01-28T18:41:36-06:00February 3rd, 2016|Milwaukee Web Design, Milwaukee Responsive Web Design, Milwaukee Web Development, Mobile Web Design Milwaukee|

When we first launched Brew City Marketing, we were surprised by how often we heard business owners explain that they understood that having a website was just another “cost of doing business.” As web designers who live and breathe internet marketing, we couldn’t understand how these successful entrepreneurs didn’t see their business websites for what they were: investments, not expenses. How could these otherwise smart, business-savvy folks not see all of the bottom-line boosting benefits that having a good website would bring? We just couldn’t [...]

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January 2016

5 Stats That Show Mobile Marketing Rules Local Marketing

By |2016-01-04T17:35:24-06:00January 19th, 2016|Milwaukee Responsive Web Design, Internet Marketing Milwaukee, Mobile Web Design Milwaukee|

We knew that mobile marketing would be the biggest online marketing trend to watch for in 2015 (which is why we wrote about it here), but even we didn’t realize just how important mobile marketing would become for local marketing. We have to admit, some of these numbers even surprised us. New statistics show just how vital having a mobile-friendly website is for local businesses, and here are some of the most interesting findings: Mobile devices now account for 60% of all Internet traffic. Now [...]

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3 Local Business Marketing Trends for 2016

By |2016-01-05T18:17:14-06:00January 5th, 2016|Milwaukee SEO, Milwaukee Responsive Web Design, Internet Marketing Milwaukee|

The new year is here, so if you haven’t already shored up your local marketing business plan, now is the time to tick that box off your to-do list. As the buy local movement continues to grow, so does the need for a smart local marketing plan that engages your consumers where they are: online. Here are three of the biggest internet marketing trends we see affecting local businesses in 2016. Some may seem like oldies, but that’s because they’re goodies, and the fact that [...]

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October 2015

Why Should Milwaukee Small Businesses Choose a Milwaukee Web Design Company?

By |2016-01-17T08:24:32-06:00October 15th, 2015|Milwaukee SEO, Milwaukee Website Redesign, Milwaukee Web Design, Milwaukee Responsive Web Design, Milwaukee Graphic Design, Milwaukee Web Hosting, Internet Marketing Milwaukee, Milwaukee Web Development, Milwaukee WordPress Hosting|

As web-savvy internet marketers, we understand the allure of tapping a global marketplace to meet your business needs. But, as business owners ourselves, we also recognize that sometimes it’s better to source your services from your local economy rather than trying to outsource it online. If you’re a Milwaukee business owner in the market for a new website, consider this: A Milwaukee web design company will know your market, intimately. A good web site speaks through colors, words, and myriad other design elements that resonate [...]

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August 2015

7 Reasons to Invest in SEO

By |2019-01-25T13:36:38-06:00August 4th, 2015|Milwaukee SEO, Milwaukee Responsive Web Design, Internet Marketing Milwaukee, Milwaukee Web Development|

Let me guess: You’ve heard that “SEO is dead” or that “good” websites don’t need SEO. Wrong and wrong again. As long as there are search engines, SEO will be a critical component of any successful digital marketing mix. If you’re not already using search engine optimization, here are just seven reasons to invest in SEO today: Cost-effectiveness – Dollar for dollar, SEO is one of the most cost-effective marketing strategies available. Unlike cold-calling and “spray and pray” outbound marketing campaigns, SEO is an inbound [...]

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May 2015

Add Mobile Payments to Your Website

By |2015-01-30T08:16:43-06:00May 15th, 2015|Milwaukee Website Redesign, Milwaukee Web Design, Milwaukee Responsive Web Design, Milwaukee Web Development, Mobile Web Design Milwaukee|

According to this Business Insider article, in the first quarter of 2014 alone, 198 million U.S. consumers bought something online. A few years ago, those numbers might have seemed like hype, but now we know: online shopping is big business. Whether it’s for goods, services or something else, folks are ready and willing to use the internet to get their shopping done, and they’re doing it every day. What does that mean for local businesses? Well, as more consumers get comfortable using mobile devices to [...]

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April 2015

Local Marketers Must Think Mobile

By |2015-08-05T18:38:07-06:00April 15th, 2015|Milwaukee Responsive Web Design, Internet Marketing Milwaukee, Mobile Web Design Milwaukee|

As local marketers who live and breathe local SEO, the increasing popularity and importance of mobile marketing in local marketing is no surprise. Heck, it’s no big secret that smart phones and mobile devices are a dream come true when it comes to marketing to a precise, local market. And that’s why each and every business in the country with a local marketing plan needs to prioritize its mobile marketing strategy in 2015. How important will mobile be? How about this important: According to The [...]

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Google Demands Mobile-Friendly Website For Search Ranking

By |2015-08-05T18:38:24-06:00April 7th, 2015|Milwaukee Responsive Web Design|

If you thought you could put off switching your business website to a mobile-friendly platform, we’re sorry to say: Your time is up. Google has made it official: As of April 21, 2015, mobile-friendliness will be a ranking signal, and it could be a huge one. The Risk Although this change is primarily an expansion of their 2013 mobile-ranking algorithm, it could have drastic results. In fact, some experts suspect that the fallout from this expansion could be even more dire than that from the [...]

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