Do you wonder if you need a Google+ profile? If you own a small business and want customers to find you online, then yes, you may need a Google+ profile. And quick.

If your small business internet marketing plan isn’t taking into account the importance of the rapidly expanding Googleverse, you might see your hard-fought online presence start to shrink, even without doing anything “wrong.” This is because Google+, the social networking/internet identity service created by Google, is quickly becoming one of the most important social media platforms online.

Why Is Google+ Important for My Small Business?

There are more than a few reasons every small business should have a Google+ profile. For instance, many small business owners don’t know that Google+:

  • Has over 340 million users every month, and it is the 2nd largest social networking platform in the world

  • Posts are crawled and indexed almost immediately (which is great for your small business website SEO)

  • Profiles are treated just like “regular” webpages in Google search results (so they can compete with actual websites for ranking)

  • Network sizes can influence the search results of people in their circles

  • Recommendations can dramatically impact how Google search ranks your business

What does this all mean? It means that if your small business internet marketing plan doesn’t include creating a Google+ profile to manage and improve your online presence, it could seriously impact your ability to reach new customers online. Unfortunately, untangling the ever-increasing web of services offered by Google can be a bit much, especially when you’re already busy growing your business offline.

If you need help setting up your Google+ small business profile, contact us or visit our website. We can help you build a Google+ profile and Milwaukee internet marketing strategy that will help bring business to your door.