The Milwaukee web design company or contractor you choose has a huge responsibility to create a website that pleases the client (YOU!), performs well on the search engines, AND utilizes internet marketing strategy to get potential clients to pick up the phone and call you once they find your website.

Milwaukee Web design and internet marketing is a hefty job so you should put in a little extra detective work on the front-end so that you can make the best choice for you and your business! Here are some things to consider when evaluating your options:

When you initially contacted the company, how long did it take for you to get a response?
If you felt their response time was appropriate, then you can predict whether they will be responsive during the construction of your project and future updates.

What type of client do they typically service?
Pay attention, this is IMPORTANT!!!! Check out their portfolio. Have they done web design for companies in the same industry or that have a similar target market?

If you are a small business, then you should do businesses with a designer that specializes in local marketing on search engines. If you are local company that does business nationwide, then make sure you find a company that has experience marketing websites on a national scope.

Calling references doesn’t hurt…but usually an abundant portfolio that suits your style speaks for itself.

Do they have long-term relationship potential?
When you talk to the web designer or account manager on the phone, do you feel comfortable? You most likely will have to talk to this person to make updates to your site, renew your hosting, add value to your current Internet marketing program, the list goes on and on so choose someone you like working with!

You can always switch providers, however; building a strong foundation for your Internet marketing program is paramount to your long-term success on the web.

It’s all about the Benjamin’s…or is it?
Use the same judgment you hope your clients would use when they evaluate your cost vs. value. I am sure some of your competitors are lower priced than you because they use cheaper materials, labor, or they don’t have proper insurance. Also the opposite is probably true too, you have competitors that offer comparable products and service but they charge more. The very same rules apply for web designers and Internet marketing companies.

Obviously there are a lot of factors that determine price. The best thing you can do is get quotes from a few companies and then make a judgment call based on their portfolio, results, and customer service.

If you like what you see, call Brew City Marketing to get a FREE marketing consultation today! 414-208-0700

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