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So far April Bautista has created 21 blog entries.

January 2018

How to Optimize Your YouTube Videos

By |2019-03-12T15:31:38-06:00January 25th, 2018|Video Production Services|

  Half of 18- to 34-year old YouTube subscribers would drop what they’re doing to watch a new video by their favorite creator. YouTube is an awesome place to build a foundation for your video marketing strategy. Maybe you have a few videos all set and ready to go to be published on the second largest search engine, YouTube. Optimizing these 7 characteristics of your videos will help you make the best of your content. 1. Title of Your YouTube Video The title is the [...]

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3 Ways Video Improves SEO

By |2019-03-12T15:47:19-06:00January 25th, 2018|Video Production Services|

Can Video Help SEO? It’s a common question among marketers and businesses in today’s digital world. Can video help SEO and search engine rankings? Absolutely. But, simply embedding a few videos from YouTube into some of your web pages won’t do the trick. The process of using video correctly takes significant time, strategy, and effort to implement properly. Here’s how video helps your website fare better in the world of search. 1. Google Loves Video Google loves video because they see how users across the [...]

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6 Awesome Video Ideas for Your Small Business

By |2019-03-28T13:32:22-06:00January 25th, 2018|Video Production Services|

THE RISE OF VIDEO By 2019, video traffic will account for 80% of all consumer Internet traffic. This number sounds aggressive but take notice of the content you interact with on a daily basis. Have you watched a YouTube video lately? Nearly 5 billion videos are watched on YouTube every single day. Have you checked out your Facebook News Feed in the past day or so? It won’t take you long to find a video on there. Facebook generates 8 billion video views on average [...]

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The Google Map Pack

By |2019-03-28T13:37:35-06:00January 11th, 2018|Milwaukee SEO|

What is the Google Map Pack? The three local listings that sit above the organic results of a search engine results page, Google introduced the map pack, also known as the 3 pack, back in 2015. Depending on what you search for through Google, the system will often decide that you’re looking for a local business. When that occurs, the map pack will show three local companies at the top of the results page. Getting into this map pack can drive large amounts of traffic [...]

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Why Online Reviews Matter for Small Businesses

By |2019-03-28T13:40:45-06:00January 3rd, 2018|Review Management|

The growing influence of online reviews Reviews are everywhere, from Amazon to Google; you’ve probably read reviews yourself before calling a local business in the past year. But have you put a system in place to get business reviews from YOUR clients that are happy with your product or service? If not, keep reading! Reviews have massive implications for local businesses. In 2017, it’s estimated that online reviews influence local search results by 10%. Now, that may not seem like much, but 10% will sometimes [...]

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December 2017

Brew City Marketing Teams Up With Milwaukee Rescue Mission & One Warm Coat

By |2019-02-01T12:50:43-06:00December 19th, 2017|Brew City Marketing Community Involvement|

Within Milwaukee, we have more than 170,000 people living in poverty with 39% of Milwaukee’s children living below the poverty line. Milwaukee Rescue Mission seeks to battle the difficult challenges that poverty, and the Wisconsin weather itself, can bring. But Brew City Marketing doesn’t intend to let them fight this on their own this year! We’ve teamed up with One Warm Coat to collect new and lightly worn coats, mittens, scarves and hats for those in need. […]

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March 2017

5 Reasons Your Brand Should be on LinkedIn

By |2019-01-29T14:40:24-06:00March 21st, 2017|Social Media Milwaukee|

  For the uninitiated, LinkedIn is a social network for the business community. LinkedIn provides a way for professionals to connect, making for a frictionless exchange of ideas, knowledge and job opportunities. Should your brand be on LinkedIn? Yes - unequivocally. Here are just a few of the reasons why. It's Not Dying With 433 million users and an average of 2 new members joining every second, LinkedIn is the third most popular social network on the web. With a fresh new desktop redesign, smarter [...]

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December 2016

How to Handle Negative Online Reviews

By |2018-03-08T12:13:17-06:00December 7th, 2016|Milwaukee Responsive Web Design|

Your online reputation, or what people find when they Google you, is one of your most valuable assets. The bad news is that not everyone has a perfect online reputation. The good news? There’s a lot you can do to change that. Here are a few tips: Have a plan to catch issues early Address bad reviews as soon as possible. This means having a plan in place to detect bad reviews quickly. Whether that’s using a reputation monitoring service or taking time to inventory [...]

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November 2016

How To Know If Your Social Media Strategy Is Working

By |2018-03-08T12:20:13-06:00November 16th, 2016|Social Media Milwaukee|

So - you’ve crafted a social media strategy, created quality content people will love, and optimized your content for social platforms. You’ve implemented your strategy with high hopes. But how can you be sure if it’s working? While determining social media “success” is not an exact science, there are a few indicators that may help you determine if your strategy is indeed succeeding. Here are just a few of them. Website Traffic Website traffic is a quick and easy indicator of social media success. If [...]

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2017 Digital Marketing Forecast

By |2018-03-08T13:10:38-06:00November 8th, 2016|Internet Marketing Milwaukee|

Without a doubt, digital marketing is one of the world’s fastest growing and most exciting industries. With only a few months left in 2016, we thought we’d help our readers plan ahead by giving our best predictions for 2017’s top digital marketing trends. Check out our list below. Video content If content is king, then videos are making a slow, but sure ascent to royalty status. These days, you can’t scroll through your Facebook newsfeed without catching a video cooking tutorial or news post. We [...]

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