General Needs Analysis Form General Needs Analysis Form Thank you for your interest in Brew City Marketing! Please complete the following needs analysis form to start the process of developing a website design and internet marketing quote for your company or organization. If you have any questions, please contact us at 414-208-0700. General InformationPlease provide some general information about your company, your industry, and your target market.Company or OrganizationName First Last Email PhoneAddress Street Address Address Line 2 City State / Province / Region ZIP / Postal Code AfghanistanAlbaniaAlgeriaAmerican SamoaAndorraAngolaAntigua and BarbudaArgentinaArmeniaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBosnia and HerzegovinaBotswanaBrazilBruneiBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaColombiaComorosCongo, Democratic Republic of theCongo, Republic of theCosta RicaCôte d'IvoireCroatiaCubaCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEast TimorEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFaroe IslandsFijiFinlandFranceFrench PolynesiaGabonGambiaGeorgiaGermanyGhanaGreeceGreenlandGrenadaGuamGuatemalaGuineaGuinea-BissauGuyanaHaitiHondurasHong KongHungaryIcelandIndiaIndonesiaIranIraqIrelandIsraelItalyJamaicaJapanJordanKazakhstanKenyaKiribatiNorth KoreaSouth KoreaKosovoKuwaitKyrgyzstanLaosLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMauritaniaMauritiusMexicoMicronesiaMoldovaMonacoMongoliaMontenegroMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew ZealandNicaraguaNigerNigeriaNorthern Mariana IslandsNorwayOmanPakistanPalauPalestine, State ofPanamaPapua New GuineaParaguayPeruPhilippinesPolandPortugalPuerto RicoQatarRomaniaRussiaRwandaSaint Kitts and NevisSaint LuciaSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint MaartenSlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSpainSri LankaSudanSudan, SouthSurinameSwazilandSwedenSwitzerlandSyriaTaiwanTajikistanTanzaniaThailandTogoTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVatican CityVenezuelaVietnamVirgin Islands, BritishVirgin Islands, U.S.YemenZambiaZimbabwe Country IndustryType of OrganizationFor-Profit CompanyNon-Profit OrganizationMember-Driven AssociationGovernment EntityProvide an overview of your company or organization. Describe your target audience and geographic markets. Please be as detailed as possible and include information such as age, profession, education level, gender, knowledge about your products or services, etc). Describe your current marketing program. How does your company generate new business? Please provide a list and a description of your company’s products and services. Web Design & Development InformationLet us know what type of website development you seek and the purpose for your new website.Will this be a new website or a redesign of an existing website?New websiteWebsite redesignWhat is the URL of your existing website? What is the purpose or main objective of the new website?To provide information to current and potential clients.To promote and market your organization’s services.To allow customers to interact with your organization (e.g. submit requests, view applications, track orders).To provide easier access to your organization’s services (e.g. get insurance, obtain quote online, view order status, submit application).To sell products/services (i.e., generate revenue)Don’t knowOtherList the websites of any companies that you like or admire. Website ContentHelp us gain a basic understanding of what you envision for your new website, content-wise.Approximately how many pages will your new website consist of?Indicate your desired website navigation (e.g. Home, About, Contact, Directions) Please state any additional features or pages for your new website. (e.g. calendar, booking function, social media feed) What are the main "Calls to Action" on the website? (e.g. actions visitors to the website should take)CallRequest a Consultation, Estimate or QuoteSubscribe to an Email NewsletterRequest a Free DemoEmailPurchase a ProductConnect Via Facebook, Twitter, LinkedIn, Etc.What are your company's primary value propositions? (i.e. an innovation, service, or feature intended to make your company more attractive) Competitors and Industry LeadersPlease list your company’s competitors and/or industry leaders and their websites. What sets your company or organization apart from its competitors? MetricsPlease select the metrics you will use to track the success of your website and online marketing. Check all that apply. Growth of Traffic to the Website Average Number of Pages Viewed Incoming Phone Calls Social Media Connections & Engagement Orders Generated Online Time Spent on the Website Number of Quote/Contact Req. Forms Received Emails Sent from the Website Growth of Email Newsletter Subscribers Other InformationWhat is your timeline for this project?What is your budget for this project?Please select any other digital marketing services you may be interested in: Search engine optimization Online reputation management (customer reviews) Blog writing and editing Social media Managed WordPress hosting Responsive Design B2B lead generation Email marketing Please include any additional info or comments.